Time is a social practice.
I know, that's a bit obvious. But, it never really sunk in before.
The basis of social control is time, always time.
"Time is a social construction which is used to measure motion through space in order to control it and bind it to a social context. Whether it be the motions of the sun, moon, stars and planets across the skies, the motions of individuals over the terrains they wander, or the motions of events across the artifices know as days, weeks, months and years, time is the means by which these motions are bound to social utility."
Time structures the way we live and the way we think. Yet, we're never given a choice as to what form of time we will live under.
Why not return to the medieval calendar with its rough division into agricultural seasons, punctuated by feasts and festivals?